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Coupon
Facts:
- 80% of
all U.S. households collect and use some coupons.
- Over 300
billion dollars worth of coupons were distributed by manufacturers in
the United States.
- About
$6.25 billion dollars worth of coupons were redeemed per year.
- The A.
C. Neilson Co. estimates that nearly 5 out of every 6 households utilize
grocery coupons as an integral part of their shopping habits.
- Nearly
118 million Americans clip coupons and redeem them each year.
- The average
length of time before a coupon expires is 3.3 months.
- Consumers
have saved over 20 billion dollars in the past five years by using coupons.
- The coupon
industry recently celebrated its 100th year.
- Manufacturers
overall coupon distribution increased 3.75% in 2001.
- Approximately
52% of US population has Internet access. 103 million new consumers
will go online in the next 3 years.
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